February 17, 2023: Greaves Electric Mobility Private Limited, the e-mobility business of Greaves Cotton Ltd., launched the Ampere Primus in the high-speed electric two-wheeler segment. The Primus seems to be a well-crafted scooter that offers a high level of performance, safety, durability, and smart connectivity features. The use of domestically sourced components is also a positive step towards localizing the production of electric vehicles in India. The top speed of 77 kmph and a range of 100+ km on a full charge in Power mode make it an attractive option for modern millennial commuters who value both style and sustainability. Overall, this launch is a significant milestone in the Indian electric vehicle industry, and it will be interesting to see how the market responds to the Ampere Primus. The Ampere premium is priced at INR 1,09,900 (ex-showroom price).
Commenting on the occasion, Sanjay Behl, Executive Director and CEO, Greaves Electric Mobility Private Limited, said, “Primus is a flagship electric scoter from Ampere which is perfectly suited for multiple usage needs of any Indian family. Thoughtfully crafted and affordably priced, Primus has a very high appeal for modern millennial commuters with a discerning taste. It blends the finest aspects of safety, durability, performance, comfort, enhanced styling and smart connectivity features. With Primus we will not only strengthen Ampere’s leadership in the electric last-mile mobility segment, we will also appeal to a much wider range of consumer segments.”
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