The BLive magic reaches the Blue City!

December 16, 2022
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Rajasthan, December 2022: BLive, India's fastest-growing multi-brand electric vehicle platform, has opened its first multi-brand experience store in Jodhpur, Rajasthan. The global inclination toward transitioning to electric mobility, coupled with rising fuel costs and social awareness to reduce the rising carbon emissions have driven the brand to open its 17th EV experience store in India.

The BLive EV Store offers a wide range of electric vehicles from multiple EV brands, expert support along with easy finance, and exciting offers. Buyers can opt for EVs at EMIs as low as 2,000 per month for a range of electric scooters, cycles, motorcycles, and delivery vehicles. With a network of franchisee-owned stores, BLive has assisted over 2,500 families and businesses to switch to electric. 

The BLive store has on display electric vehicles from renowned brands such as Kinetic Green, Hero lector, LML - Detel, Batt:re, Gemopai, Techo Electra, E-Motorad, and others. 

Samarth Kholkar, CEO & Co-Founder, BLive, said “We are excited to launch our first store in Jodhpur in Rajasthan which allows our customers to ‘try and buy’ EVs, get home demos and avail great offers with easy finance options. Electric vehicles provide a range of benefits from environmental to economical over conventional vehicles. Customers can visit our store to learn more about the benefits of EVs, know about the various types of EVs available, bust the myths surrounding their use, and also know available financing options. Our aim is to help consumers make the move towards a cleaner, greener, economical mobility option.”

With global awareness around climate change concerns, aided by the nation’s commitment toward boosting electric mobility, the Rajasthan State government released its EV policy earlier this year aimed at supporting the adoption of Electric Vehicles in both personal mobility and public transport segments. The EV policy also aims to enable the creation of a robust network of Electric Vehicle charging stations & battery swapping stations catering to all types of Electric Vehicles with a focus on clean energy sources.

Further, according to the Rajasthan state government’s EV policy, the State government has sanctioned Rs 40 crore towards electric vehicle purchase incentives and reimbursements of State Goods and Services Tax (SGST). There is also a provision for reimbursement of Rs 5,000 to Rs 10,000 SGST amount for two-wheelers and Rs 10,000 to 20,000 for the purchase of three-wheelers according to the battery capacity of the vehicle.

With this new store in Jodhpur, BLive is bringing clean tech closer to customers, thus joining the global vision of bringing down carbon emissions to zero. In addition to providing the customers with a hands-on EV experience, the store will also offer a variety of electric vehicles from leading EV brands in the country. While serving as the brand's customer experience centre, the BLive store will also feature an in-store quick service kiosk, battery swapping facilities, and EV charging infrastructure. In addition to these amenities, the store will also provide extensive after-sales EV care experience, including roadside assistance, easy finance options, comprehensive service packages, and e-mobility spare parts. Through the experience stores, BLive brings the unique Phygital experience to help consumers experience EVs and understand EVs before purchase.

While speaking at the occasion, Sandeep Mukherjee, Co-Founder, BLive said, “The State EV policy of Rajasthan actively encourages and promotes the usage of electric vehicles as a mode of transportation.  While EVs are gaining momentum, there is apprehension due to a lack of information amongst consumers. We aim to bridge this gap by providing the consumers with a holistic ‘touch and try’ experience and clear apprehensions about switching to electric, if any. With every store that we open, we are taking a step closer to our mission of, ‘EV in every home in India.’”

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