Hyderabad, October 22, 2025: JIFF EV has onboarded Anand Pillai as Strategic Advisor – Go-to-Market (GTM), Culture & Capability and Fractional CTO, marking a pivotal step in the company’s growth journey to build India’s most trusted electric cargo mobility platform for last-mile delivery. JIFF is a smart, connected electric cargo bike purpose-built for India’s rapidly expanding last-mile logistics sector. Designed for both enterprise fleets and gig-economy riders
Anand joins the JIFF leadership team to guide the company’s evolution from an innovative EV product company into a purpose-driven, people-powered infrastructure backbone for India’s e-commerce and q-commerce delivery ecosystem. Anand is a renowned leadership strategist, transformation advisor, and keynote speaker with over four decades of executive experience. He is the Managing Director & Chief Transformation Officer at Leadership Matters Inc., a boutique advisory firm focused on building intrapreneurial leaders, shaping board-ready cultures, and accelerating enterprise transformation.
Anand – Career Milestones:
• Tata Group – Built foundational business values
• Hughes Network Systems – Led major growth in network solutions
• Bay Networks / Nortel – Country Manager & MD for India operations
• HCL Technologies – Global Head of Talent Transformation
• Reliance Industries Limited – Sr. EVP of Business Transformation
Anand has coached hundreds of CXOs, mentored Global Capability Centres (GCCs), and developed cutting-edge leadership programs. “Anand brings the rare blend of deep corporate experience, cultural clarity, and human-first strategy. His presence strengthens our resolve to scale JIFF with wisdom, speed, and stewardship.” said Pavni , Director, JIFF EV. Together, JIFF and Anand aim to build a resilient, human-centred EV enterprise — where technology meets trust, logistics meets leadership, and innovation meets impact.
