Shriram Automall India Limited (SAMIL), recognized as India’s largest phygital marketplace, has announced impressive sales of ₹170 crore in celebration of its 14th business anniversary.
The event attracted over 20,000 visitors from more than 500 cities, featuring 135 auctions across its various automalls.
This year’s event showcased a vast inventory exceeding 18,500 vehicles and equipment, which included cars, trucks, two-wheelers, three-wheelers, construction machinery, and agricultural equipment.
These assets were procured from over 3,400 sellers, including banks, non-banking financial companies (NBFCs), insurance firms, original equipment manufacturers (OEMs), dealers, leasing and rental agencies, aggregators, transporters, and individual sellers.
Utilizing SAMIL’s cutting-edge MySAMIL App and sophisticated online auction platforms—bids.samil.in and cartradeexchange.com—customers engaged in real-time bidding from any location, ensuring unparalleled accessibility and convenience. In addition to facilitating transactions, the event honored customer loyalty by offering long-term patrons exclusive rewards and tokens of appreciation. Value-added services, including financing support, vehicle inspections, and comprehensive documentation assistance, further enriched the purchasing experience.
The event also introduced The PriceX, an innovative machine learning tool designed to assist buyers and sellers in determining the optimal pricing for used vehicles and equipment. Adroit Auto contributed to the SAMIL Utsav by providing specialized services such as inspection, valuation, claims, and verification within the pre-owned automobile sector. During the event, Sameer Malhotra, Director & CEO of SAMIL, expressed his heartfelt appreciation to customers, clients, partners, vendors, and employees, stating, “SAMIL Utsav transcends a mere auction; it embodies a celebration of trust, transparency, and innovation within the pre-owned vehicle industry. The remarkable response this year reinforces our commitment to delivering seamless mobility solutions and empowering both businesses and individuals.”
