Axalta’s 2022 Global Automotive Color Popularity reveals neutral colours remain popular

December 19, 2022
Category : 
Views: 568
Spread the word by Sharing:

Gurugram , 19th December 2022 -- Axalta Coating Systems (NYSE: AXTA), a leading global coatings company, today released its 70th annual Global Automotive Color Popularity Report, which revealed the top three automotive colors of 2022: white, black, and gray. First published in 1953, Axalta’s annual color popularity report is the automotive industry’s longest running and most comprehensive color account.

Today’s vehicles are more vibrant than ever,” said Robert Schnell, Vice President, Global Sales & Product Management, Axalta. “For example, compared to the white color variations of the 1950s, these whites are brighter and beam with iridescent flakes. Together vehicles in white, black, gray, and silver add up to 82% of cars on the road today.”

Globally, white shades held the lead (34% total) with pearlescent whites at 14% popularity and solid whites at 20%. Next, deep black colors radiate with sparkling effects and total 21% of vehicles on the road. And gray colors (19%) had sparkling effects in an assortment of colorful hues. Overall, colorful variations of blue (8%), red (5%) and green (1%) were found with high color intensity and complex sparkling effects.

Axalta’s full Automotive Color Popularity Report can be accessed online. Together with Axalta's colour trend report, the history and future of automotive color is compiled by Axalta’s global color experts and gives automotive original equipment manufacturers (OEMs) captivating insights into consumer preferences aiding them in making informed decisions about auto colors.  

Subscribe For Latest Updates

Sign up for the latest news and launches straight to your inbox

We promise not to spam you.

Spread the word by Sharing:
EVStory team is group of well seasoned journalists from the e-mobility segment with rich experience in the auto industry.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Articles from the same category:
TECHNOLOGY

Namma Yatri app launched in Delhi to improve Metro Connectivity

TECHNOLOGY

Valeo and DiDi Autonomous Driving to jointly develop intelligent safety solutions for robotaxis

TECHNOLOGY

Renault Group and Valeo sign a partnership in Software Defined Vehicle development

TECHNOLOGY

HOP Electric upgrades OXO electric motorcycle with VCU Firmware Over-The-Air update (FOTA) Ver 4.90

1 2 3 21
EVStory.in - India's best EV Portal
Get a complete insight into the latest news, reports, features & in-depth analysis on the EV industry in India
Copyright 2022 EVStory LLP. All rights reserved. 
crossmenu