EMotorad launches affordable range of e-bikes at EM Summit 2023

January 23, 2023
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Pune, 23 January 2023: EMotorad - one of the fastest-growing electric vehicle companies made in India has launched India's most affordable range of X-Factor line Xplorer+ & exclusive range of Elite e-bikes Nighthawk and Desert Eagle in the Indian market. The new e-bikes range was unveiled by actress Neha Dupia, followed by the launch of revolutionary IoT technology that is soon to be integrated into the e-bikes.

The EM Launch Event 2023 – Discover Beyond – ushered in a new era of e-bikes with path-breaking tech and a product range that fits the diverse market demands of a growing India. The Elite range of EMotorad e-bikes is the most expensive range launched in India and integrates technology within a state-of-the-art frame.

Commenting on the launch, Mr Kunal Gupta, Co-founder & CEO of EMotorad said, “We are thrilled to be a forerunner in the premium e-bikes space in India. The striking concept with boosted performance and premium design makes it an exceptional choice for riders. Integrated with disruptive technology will further equip the rider with excellent agility and control in the journey of fitness and adventure.” 

The entire range of e-bikes is equipped with top-of-the-line features and parts and is built for the trails with exceptional premium components. It boasts precise EXACT ACTUATION™ technology that eliminates slop and shifting variation.

The ultra premium e-bike - Nighthawk possesses a strong aluminium frame, 150 mm travel fork and 35 mm stanchions for precise handling and high stiffness levels. It leverages the legendary history of SRAM shifting with an X5 derailleur that provides incredible shifting speed. Additionally, the e-bike is equipped with Tektro 2 piston front and rear brakes and Maxxis Minion DHF Exo Protection Tubeless Ready tyres.  

On the other hand, Desert Eagle is equipped with a 120 mm travel fork and possesses a Proven Motion Control™ damper featuring low-speed compression adjustment to lockout with external rebound adjustment. The app-controlled e-bike also leverages legendary SRAM shifting to provide incredible shifting speed while eliminating slop and shifting variation. It also features Kenda Juggernaut 30 TPI wirr bead Puncture Resistant Tyre Casing for hassle free riding experience. 

The launch of the Elite e-bike range was followed by the unveiling of the X-Factor Range – a new trail-blazing economical e-bike range, designed and built in India for the regular Indian. The X-Factor Range is the culmination of thorough research and design to make these e-bikes the most budget-friendly premium e-bikes for everyday use over different terrains for riders of all age groups.

The entry-level X-Factor range of e-bikes feature detachable batteries and LCD Displays and class-leading specifications to serve as a gateway to new e-bike users. Each model also features durable steel frames and single speed drivetrains with the option to add derailleurs.X1 possesses mechanical disc brakes with auto cut off and a high tensile steel frame with 1 level of pedal assist with 12 magnets while X2 and X3 feature 3 levels of pedal assist. Both the X1 and the X2 boast removable batteries.

At the Discover Beyond event, EMotorad also shared its plans to disrupt the e-bikes market with its revolutionary technology. The event wrapped up with an exclusive Tech Launch, showcasing the revolutionary IoT-enabled e-bikes that will tackle many user problems, such as measuring the calories burnt and setting targets and goals as per users’ requisites. 

The new-age technology that will be integrated into e-bikes redefines the biking experience in the country, making it a modern and carbon-neutral commute alternative. In addition, it plans to make a smart e-bike with EMotorad’s state-of-the-art app bolstering features to track heart rate, calories, and kilometres travelled and a platform for a community of riders to connect and plan rides. The tech has GPS and geo-tracking features for safety and navigation purposes. When paired with a new cluster for the e-bikes, it will create an immersive e-biking experience for the riders.

The price of the newly launched EMotorad’s X-Factor range of e-bikes starts from ₹24,999 & Elite range of e-bikes starts from ₹4,75,000 onwards. The e-bikes will soon be available to purchase from EMotorad’s official website https://emotorad.com; online marketplaces and offline dealerships.

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